It looks like DVD rentals are still preferred in Brazil, given a big brand is prone to utilize DVDs as a medium for a very clever advertisement. Working for Domino’s Pizza chain, a Brazilian ad agency imprinted pizza scents on discs, forcing people who rent DVDs to smell and presumably crave for a pizza right after watching a movie.
Hashtags made their way to Facebook
While hashtags weren’t really invented by Twitter, they’re usually described as a Twitter-originating way of piecing together information. But the hash-based feature is not Twitter-exclusive, given the likes of Tumblr and Google Plus which have also adopted it to some degree. Facebook has surprised its users and marketers by recently announcing that it too supports hashtags.
Evoland lets you play through the history of video games
Starting from pixelated monochrome worlds of early games right up to the top-notch 3D shoot em’ ups, Evoland takes you on a journey through the history of video games. Instead of skills and equipment, you unlock and collect better graphics or gameplay improvements.
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Twitter’s new video-sharing tool gets a warm welcome
Twitter has recently rolled out Vine, a new tool which allows the user to record and share looped videos lasting six seconds or less. Short clips are video equivalents of tweets, also harshly limited in terms of length. In the world where every message needs to be short and simple to receive any attention, Twitter’s foray into video world is likely to be a success.
Hashtag hailed Word of the Year by the American Dialect Society
In a somewhat bewildering, yet reasonable decision, the American Dialect Society named “hashtag” a word of the year 2012. While it’s probably the Twitter-originating character that’s been awarder rather than the word “hashtag” itself, the winner’s impact on contemporary culture is unassailable. Suffice it to say that Newsweek on its last printed cover included it in a phrase saying #LASTPRINTISSUE.
Schools spend billions on latest technologies without knowing how to use them
Tablets, laptops and interactive whiteboards have recently made their way to the classroom, becoming common teaching aids. English schools alone have spent more than £1.4 billion on state-of-the-art devices in the past three years. The vast majority of these devices, though, lay unused locked in cupboards. Schools have found it difficult to adapt 21st century technologies into their teaching programs that originate in the previous century.